If you are looking to sell your home, then you would be smart to make sure your home appeals to the younger crowd. This is because, more than ever, millennials make up a large part of the buyer demographics. In fact, half of all home buyers are under the age of 36. If you choose to leave out this area of buyers, then you may have a hard time selling your home. To achieve a quicker sell, you have to be willing to appeal to millennials when selling your home. Here are four tips to help you market your home to millennials.
Keep your Bathroom and Kitchen Updated
If you want to attract young buyers to your home, then you want to make sure you have invested money into your kitchen and bathroom. These two areas are the most expensive to remodel and many young home buyers choose to use their savings for down payments and furnishings. When looking at homes for sale, young buyers want a turnkey home that offers modern appliances and updated fixtures. Because everyone's taste is different, ideally you should stick to neutral colors. This gives the home buyer a blank canvas to work with so they can customize it to their style.
Everyone Loves a Good Deal
Millennials are accustomed to incentives and deals when they go to buy something so the home buying process should be no different. If you really want to get young home buyer's to notice your property, you have to sweeten the purchase with some type of incentive. This could involve including some of the furnishings, quick close, or seller pays for closing costs. All of these can be a great attention-getter when trying to attract the most buyers.
Make it More Practical
Millennials are more practical than past home buyers and understand that buying a home does not mean they will live there forever. A person moves on average 11.4 times during their lifetime. Knowing this, you want to appeal to the buyer's needs at the moment and not what they will need in the future. This means showing off benefits of the area that would appeal to them at a young age. If they have kids, you will want to share with them perks that would benefit their kids as well.
Show Off the Technology
Millennials understand the importance of being connected. They are a very social generation and need technology in all different ways. Be sure to point out that your home is equipped for the internet. Having a home office can be ideal for home buyers. Thirty million Americans work from a home office at least once a week and that number continues to grow. To help appeal to home buyers, having a home office can be a real asset.